LZD by Lazada Blogger's Gathering and LZD Premium at JFW 2015

It was my biggest pleasure and my biggest honour to be included into the special group of bloggers invited to the blogger's gathering of LZD by Lazada. LZD is a fusion of the hottest trends from the international catwalks, vintage influences and Asian trends. The LZD girl is a trendsetter who wants to mix key fashion styling to create her own signature look. So, this is LZD.

The private showcase of LZD's latest collection was held for us at Bistronomy Senopati with Creative Director of Lazada Group Anne-Marie Bodal and LZD's senior fashion stylist Noah Naima as the key speakers to the presentation. Anne mentioned that by early next year LZD will be launching over 1000 styles into the website progressively. Lazada has become one of of the biggest online retail site in Indonesia and is popularly known for electronics. But now with Lazada launching its own label LZD not only in Asia but around the world, they are only going up from here on out, mazeltov!

I was actually invited to a meeting in their office a few weeks back from this event and I got to see a little sneak peek of their collection. Boy was I in for a surprise at this private showcase! There are only a few brands out there that could showcase so many different styles and trends, and well, LZD is one of them.

But it doesn't stop there. We were also invited to Lazada's launching of LZD Premium at Jakarta Fashion Week 2015 last November. I can say for certain that I was beyond surprised by this collection because it is a completely different side to LZD Fashion; androgynous yet sexy, casual but also formal. I am completely blown away with their amazing first collection, congratulations on a very successful show LZD!

LZD was also kind enough to offer my readers and followers with a unique shopping voucher code of a whopping Rp.100,000! All you have to do is visit www.lazada.co.id/lzd and during checkout, enter my special voucher code AMELIALZD1212 to get Rp.100,000 discount. But remember, this voucher is only applicable on the 12th of December for 24 hours in conjunction to Hari Belanja Online Nasional. Happy shopping, guys!